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Smallest MINI Ever!
WOODCLIFF LAKE, N.J., Dec. 2 /PRNewswire/ — MINI USA and RIDEMAKERZ have teamed up to create the smallest MINI ever — the RIDEMAKERZ MINI — a 12- inch, completely customizable toy replica of the iconic MINI Cooper S — and have guaranteed a holiday donation of 2,000 of the new toy MINIs to Toys for Tots — the companies jointly announced today at an event celebrating the launch of the new MINI RIDE.
Joined by “tween” sensation Jansen Panettiere (star of the Nickelodeon movie “The Last Day of Summer” and the upcoming film “The Perfect Game”) more than 30 kids, ages 8-10, from the Madison Square Boys & Girls Club and the Latino Pastoral Action Center Family Life Academy Charter School in the Bronx, New York, are the first to build the new MINI RIDEZ. In addition the two companies presented 100 of the pint-sized cars to eight uniformed members of the U.S. Marines, who received the donation on behalf of Toys for Tots. Following the donation ceremony, MINI of Manhattan became “Santa’s workshop,” outfitted like a traditional RIDEMAKERZ retail shop featuring “zones” where kids — with the help of Panettiere and the U.S. Marines — were able to create their very own one-of-a-kind MINI RIDE.
The partnership between MINI USA, automaker of the iconic and uniquely customizable line of passenger cars that made small cars cool, and RIDEMAKERZ, the innovative new toy retailer whose concept of allowing kids the hands-on experience of customizing one-of-a-kind RIDEZ was inspired by the successful Build-A-Bear Workshop(R), underscores the companies’ shared commitment to delivering products and experiences that reflect fun and creativity.
“We are delighted to have partnered with RIDEMAKERZ — a company that, like MINI, values innovation and individualization and embodies those qualities in its products,” said Jim McDowell, Vice President of MINI USA. “We think everyone — adults and kids alike — should have the opportunity to experience the imagination and passion of MINI. That’s why we are encouraging all individuals to donate a MINI RIDE of their own to someone in need this holiday season.”
To donate a RIDE to Toys for Tots, consumers can visit a RIDEMAKERZ Shop, now through December 13th, or go online to http://www.ridemakerz.com/mini, now through December 31st. Consumers wishing to purchase and donate a MINI RIDE online can simply click on “Give the Gift of MINI,” which will allow them to choose a RIDE and have it shipped directly to Toys for Tots organizations around the country. As a part of MINI’s Motoring Hearts program - which encourages MINI owners and enthusiasts to give back to their favorite charities - this initiative promises to help deliver the creativity and fun of the RIDEMAKERZ MINI to numerous underprivileged children this holiday season.
“The RIDEMAKERZ experience is designed to provide choice, unleash creativity, foster confidence, encourage collaboration and instill a sense of community. These are our core values — or what we call The Five C’Z of RZ. MINI’s focus on customization, shared sense of adventure and contagious spirit of fun make the partnership and the opportunity to participate in the Toys for Tots donation a perfect fit with RIDEMAKERZ,” says Larry Andreini, ZEO of RIDEMAKERZ. “With more than 649,000,000 possible ways to customize a RIDE, we are excited to be giving kids the gift of creativity — and the smallest MINI ever — just in time for the holidays.”
MINI RIDEZ Kids of All Ages Can Enjoy
The RIDEMAKERZ MINI guarantees a distinctive and truly one-of-a-kind holiday gift for kids and car enthusiasts of all ages. Tapping into America’s love of cars and the massive car-customizing movement, RIDEMAKERZ invites guests, or “customizers” into the ultimate car-customizing Shop where they can CHOOZE, SONICIZE, MOTORIZE, MOBILIZE, CUSTOMIZE, PERSONALIZE and CRUIZE(TM) one-of-a-kind RIDEZ. The cars can be tricked out with a variety of performance and styling options so that no two MINI RIDEZ are alike. The companies also will offer a limited quantity of special Launch Edition MINI RIDEZ, customized with innovative graphics by renowned car customizer and MINI enthusiast Fireball Tim.
Available in four colors — Chili Red, Hot Orange, Laser Blue and Asphalt Black — and priced at either $22 or $25, the RIDEMAKERZ MINIs are available online at http://www.ridemakerz.com/, as well as at four RIDEMAKERZ Shop locations: Broadway at the Beach in Myrtle Beach, SC, the Mall of America in Bloomington, MN, the Spotsylvania Towne Center in Spotsylvania, VA and Castleton Square Mall in Indianapolis (additional RIDEMAKERZ Shop locations will launch in Spring 2008).
RIDEMAKERZ(R)
RIDEMAKERZ mission is to have great fun making cool RIDEZ — with the ultimate vision of contributing to the positive development of kidz. Inspired by Build-A-Bear Workshop(R), a partner and investor in the concept, RIDEMAKERZ is about the joy and fun of creating something great, something artistic, something unique and original. Visit http://www.ridemakerz.com/ for more information.
MINI in the United States
MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC which has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls- Royce brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all Z4 models and X5 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car centers, 335 BMW Sports Activity Vehicle centers, 142 BMW motorcycle retailers, 82 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.
Information about BMW Group products is available to consumers via the Internet at:
http://www.bmwgroupna.com/ http://www.bmwusa.com/ http://www.bmwmotorcycles.com/ http://www.miniusa.com/ http://www.rolls-roycemotorcars.com/
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Fireballed! at it again!
Those guys are all over the place lately! First with the Street Tuner Challenge Car, now Brian’s car, Widow, is gracing the pages of the current issue of Eurotuner Magazine!
Click the images above to make ‘em larger!
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Street Tuner Challenge Media Day
All three Street Tuner Challenge cars have been built and they rolled them out today to a few media folks. Turns out that not only was I media, but also a judge!
All three cars were very cool in their own way. Each team took a different approach to the build, and you could tell in the way they came out. There was the street car (Ford Focus), the Racer (Mitsubishi Evo) and the Show Car (MINI Cooper R56).
Fireball Tim, Hubie Fuh, Brian White and Andy Limon from Fireballed! did a great job on the MINI! It is unlike anything you have ever seen before. The inspiration was an ode to our nations first responders. A car they would use for tracking down bad guys and stopping them in their tracks. Complete with huge nitrous bottle, trick body work, custom paint and a 1/4 scale remote controlled Sony stereo system that rode on brushed aluminum rails in the back.
The Focus, built by Focus Sport was based on the new ‘08 2 door and it looked fantastic. From the orange paint to the Sony stereo system, this car looked like it could have rolled off the assembly line. If Ford were to build a performance version of the Focus, it would look like this.
The Evo was all business. The guys from Skunk 2 Racing are veterans of the show and you could tell they knew their stuff. Suspension, lots of engine mods, body kit and wheels and tires that are ready for the track. On the interior, Alacantara covered the steering wheel, headliner and door panels. Sparco seats, front and rear and full roll cage.
Which did I like best? Well, for that you will have to watch Street Tuner Challenge. At the end of the day they interviewed all of us in front of the camera, so there is a good chance you might catch a glmpse of me toward the end of the season!
And, if you just can’t get enough, after each new episode you can catch a behind the scenes view over at Myride.com. You can check out Episode 1 now!
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Street Tuner Challenge Premier Party!
Keep up with all the latest over at Fireball Tim’s Blog!
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WRR Interview: Fireball Tim and Chris Hall
db from White Roof Radio got some time with Tim and Chris Hall from Was Productions for an update on how things are going with the Street Tuner Challenge!
There is still time to get your picture on the car! But not much. Click over to stcmini.com for all of the details.
And don’t forget Street Tuner Challenge featuring the Fireballed! MINI (which, BTW, is coming along quite nicely) on Speed Channel starting October 17th. You’ll be able to see the car LIVE and in person at SEMA at the end of October!
Download | 12:45 | 6.2MB
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Drive with Passion Launches!
Today marks the day for a new Fireballed Site!! www.drivewithpassion.tv is for the true driver. Lots of products will be coming, but for now, check out Fireball Tim’s new EBOOK, “DRIVING WITH PASSION” and Coloring EBOOK for kids! “MINIROCKETS, BOOK 1.”
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FIREBALLED RACING COLLABORATES WITH MINI USA TO COMPETE IN SPEED CHANNEL’S 2008 “STREET TUNER CHALLENGE”
Fireballed Racing and MINI USA Selected to Build Custom Project MINI
Torrance, CA - August 8, 2007… MINI USA and FIREBALLED! RACING & PERFORMANCE! have been selected to compete on the hit SPEED Channel series “Street Tuner Challenge” premiering its third season this October, 2007.
FIREBALLED! RACING & PERFORMANCE! representing the European vehicle manufacture entry, will customize a 2007 MINI Cooper S to go head-to-head with two other teams modifying their respective US and Asian vehicle entries. The program, with its 13 planned episodes, airs on SPEED Channel, the fastest growing sports specialty station in the US with a reach of over 75 million homes via cable and satellite across North America.
“Street Tuner Challenge” is comprised of three competitive categories for a winning total score. With 3 months available to each team, the challenge is to improve three main categories:
*Interior - Upholstery, Audio/Video
*Exterior - Graphics, Paint, Body Design
*Horsepower - Dyno - Stopping - Improved Lap - Improved High Speed
After 13 weeks, all three vehicles face-off in an intense and extremely entertaining race format called “Time Attack”, the hottest new Motorsports craze from Japan. Three laps - Two heats - Base model vs. Challenge vehicle - Challenge vehicles vs. the clock. The teams have 30 minutes and as many fast and furious laps as each can take - only the fastest lap counts… as the three ultra-modified Street Tuners compete for the top billing.
FIREBALLED! RACING & PERFORMANCE! is uniquely positioned to successfully compete in the Challenge and has demonstrated via unique development programs that MINI is an excellent platform for motor sports tuning and performance. Such MINI projects include their development of the “World’s Fastest MINI USA M600 Flamethrower”. This MNI import dragster has earned its title on the NHRA tracks over the past two years, winning the NHRA Design Award in Englishtown, NJ. FIREBALLED! RACING & PERFORMANCE! has also developed custom high performance MINIs and Limited Editions sold through select dealerships. Fireball Tim’s special “Hollywood Design Brand” will also bring an exciting and creative element to the competition.
Representing the European vehicle manufacture entry, MINI USA will provide the team with 2007 MINI Cooper S vehicles for modification and competition. With its razor-sharp handling, expressive design and overt brand personality, MINI is an ideal entry for the competition. MINI has an impressive racing heritage and more recently, with its exceptional performance, it has become a success story in competitive grassroots level motorsports. Customization is another desirable MINI brand attribute that fits perfectly with the show’s concept. With factory options, there are 150 Trillion possible unique combinations of MINI that can be built. Add dealer and aftermarket accessories and the number increases.
“We are proud to be selected to compete against the other two skilled teams who will be modifying the US and Asian vehicle manufacture entries.” said Howard Finelt COO of Fireballed! Enterprises, Inc. “We believe strongly in the design and performance abilities of our team featuring Tune Master Hubie Fuh and Hollywood Car Designer Fireball Tim Lawrence. Both are unsurpassed in their skill and creativity and should heighten the level of the competition.”
“This is a great opportunity for MINI USA to showcase - in the extreme - the versatility and unique personalizing strengths of our MINI product.” said Jeff Stracco, Product Manager for MINI USA. “Our collaboration with FIREBALLED! RACING & PERFORMANCE! and our participation in the 2008 “Street Tuner Challenge” will help us reach out to the enthusiast tuner and racing audience to show that MINI is an excellent platform to visually customize, performance tune, and/or compete in motorsports.”
“Everyone at WAS Productions is eager to watch FIREBALLED! RACING & PERFORMANCE! in action as we have seen their work and know they bring elite skills and craftsmanship to our series.” said Dan Woods, Executiver Producer of Street Tuner Challenge. “The design skills of “Fireball Tim” Lawrence combined with the mechanical knowledge of Hubie Fuh is a great combination that few teams can match and we feel MINI USA has chosen well with FIREBALLED! RACING & PERFORMANCE! as their building partners in this year’s “Street Tuner Challenge”.
FIREBALLED! RACING & PERFORMANCE!
FIREBALLED! RACING & PERFORMANCE! a division of FIREBALLED! INC., is a promotional, racing and product development company in the automotive sport compact industry. In partnership with MINI USA, it helps to promote MINI as a customizable platform in motorsport racing and lifestyle events. FIREBALLED! RACING & PERFORMANCE! have built and currently campaign the “World’s Fastest Race MINI,” setting the mark at 10.6 ET @ 132MPH in the quarter mile. They also build FIREBALLED! Custom MINIs in Limited Edition and Signature Performance Series that are sold through select dealerships. Working with over 50 sponsors, they have developed numerous programs and products that showcase the versatility of the MINI platform and their flexibility as one of the premiere vehicle designers and tuners.
www.fireballed.com
www.fireballtim.com
www.myride.com
MINI in the US
MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC which has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all Z4 models and X5 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car centers, 335 BMW Sports Activity Vehicle centers, 142 BMW motorcycle retailers, 81 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.
Information about BMW Group products is available to consumers via the Internet at:
www.bmwgroupna.com
www.bmwusa.com
www.bmwmotorcycles.com
www.miniusa.com
www.rolls-roycemotorcars.com
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MINI USA Renews Development Deal with Fireballed! Racing
Torrance, CA - August 8, 2007… MINI USA has renewed its motorsport racing development program with Southern California’s extreme tuning house, FIREBALLED! RACING, signing a 5 year deal through 2012. FIREBALLED! will continue the build-out of its MINI race programs through a number of upcoming TV, internet, mobile and multi-media platforms and event venues.
With the launch of the new 2007 MINI Cooper and Cooper S, MINI USA is exploring a variety of areas to expand and strengthen the MINI brand via the sport compact market and race venues. With this agreement FIREBALLED! is uniquely positioned to help build and grow MINI’s visibility in the tuner and motorsport community through FIREBALLED!’s integrated divisions. These divisions involve racing & performance, promotional activities, design, merchandising and entertainment projects and feature Hollywood movie car designer and TV personality Fireball Tim Lawrence, along with tuner extraordinaire Hubie Fuh to assure the continued successes of the past two years.
“We are happy to continue our standing partnership with FIREBALLED! RACING,” said Richard Steinberg, head of MINI USA product strategy and aftersales development. The growth of our relationship between MINI USA and FIREBALLED! allows both partners to reach further out to the enthusiast tuner and racing audience in a way that is unique, creative and very MINI.”
“The new 2007 MINI Cooper and MINI Cooper S represent an awesome platform for customizing and creating outrageous cars,” says Fireball Tim, President and CEO of FIREBALLED!, Inc. “We look forward to developing the new platform through our signature racing programs and competing at a variety of racing venues. It’s exciting because all of our cars will be featured in ‘Fireball Tim’s World of Cars’ on CarTV.com and a variety of upcoming entertainment venues including a series of new shows currently in development. It’s the kind of evolution we had hoped for to help solidify the future of our programs with MINI”.
The “World’s Fastest Built ™ MINIs” developed by FIREBALLED! RACING has become a phenomenon through its motorsport racing programs and developing custom street MINIs with FIREPower. Starting with NHRA Drag Racing, FIREBALLED! holds the World Record with its MINI USA M600 Flamethrower. Through this program FIREBALLED! RACING has developed other custom high performance street legal MINIs.
FIREBALLED! RACING
FIREBALLED! RACING, a division of FIREBALLED! INC., is a promotional, racing and product development company in the automotive sport compact industry. In partnership with MINI USA, it helps to promote MINI as a customizable platform in motorsport racing and lifestyle events. FIREBALLED! RACING have built and currently campaign the “World’s Fastest Race MINI,” setting the mark at 10.6 ET @ 132MPH in the quarter mile. They also build FIREBALLED! Custom MINIs in Limited Edition and Signature Performance Series that are sold through select Dealerships. Working with over 50 sponsors, they have developed numerous programs and products that showcase the versatility of the MINI platform and their flexibility as one of the premiere vehicle designers and tuners.
MINI in the US
MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC which has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all Z4 models and X5 Sports Activity Vehicles. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car centers, 335 BMW Sports Activity Vehicle centers, 142 BMW motorcycle retailers, 81 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.
Information about BMW Group products is available to consumers via the Internet at:
www.bmwgroupna.com
www.bmwusa.com
www.bmwmotorcycles.com
www.miniusa.com
www.rolls-roycemotorcars.com
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WRR Interview: Fireball Tim
Fireball Tim took time with us again this week to clue us in on what’s going on with Fireballed! Mainly, the upcoming season of Speed TV’s Street Tuner Challenge. It sounds like it’s going to be cool!
If you want to be a part of the build, you can sign up over at stcMINI.com. I know I will be! Gotta get a couple of Whiteroofradio decals on the car ya know?
To keep up with the build process, besure you are watching Fireball Tim’s blog where he will be posting details and photos as the build goes along. Of course, you can expect more audio from us at Whiteroofradio during the build process.
Download | 19:49 | 9.1MB
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FIREBALLED! on STREET TUNER CHALLENGE!
IT’S OFFICIAL!! And THIS is going to be a blast!!
This summer, Fireballed! Racing and the 2007 MINI will be competing on the hit TV Show “STREET TUNER CHALLENGE” (STC) on SPEED CHANNEL (Fox) airing in October. And there’s fantastic opportunity for all MINI owners to get involved! You can have YOUR PHOTO or YOUR COMPANY LOGO on a piece of MINI RACING HISTORY! LITERALLY!! And this offer is exclusive to the first 5000 we receive!!
Here’s how it works…
Fireballed! Racing will be competing in design, build and racing with the “MINI USA FIREBALLED PURSUIT CAR” over 3 months, starting July 26th. Now, we can’t reveal what the car looks like since our competition is watching, but all you need to know is that it will be the most insane MINI on the planet!!
The STC MINI will have a “DESIGN PHOTO-BAND” incorporated as part of the car, designed by Fireball Tim and encompassing all those that support the efforts of the FIREBALLED! TEAM RACERS and its mission of “Keeping Racing on The Track™”
What’s more, Fireballed and YOU will be directly supporting our nation’s FIRST RESPONDERS through this unique and revolutionary program. Our country’s LAW ENFORCERS are often called upon to save lives through their first response and doing a job that few of us would be able to handle. This car will celebrate and acknowledge their great efforts in times of crisis plus 10% of our proceeds will go to a soon to be named CHARITY.
Since the show airs in October and the car Premieres at SEMA, we are offering all our supporters a special opportunity to see virtually every step as we build this revolutionary R56 ride for the show through a “Behind the Scenes DVD” available only to YOU as Fireballed Team Racers. A series of prequels to the show will be streamed exclusively on the all-new MYRIDE.COM, Fireball Tim’s Personal Blog and the Fireballed! Websites. The build will then be featured in all 13 episodes over 3 months 4 times a week, reaching FOX and SPEED CHANNEL’S 75 million households as well as an international audience in Europe, Japan, Asia and Australia totaling 675 million viewers!! OUR success will be YOUR success!
And you’ll also receive the following!!
YOUR NAME on the Walls of the FIREBALLED! STUDIO SHOP where STC will be filming, sporting the OFFICIAL STC BANNER, a special section on FIREBALLED.COM with your photo or logo of your company (maybe a photo of your pet FISH?) AND you’ll receive a Fireballed Team Racer Certificate of Participation (Tax Deductible Donation). Also, you’ll get a Limited Edition Poster and the DVD BEHIND THE SCENES. All for just $30.00!!!!
Now, you may be asking yourself, why would I want to support a silly little Race Car on Television? Well, here’s why…
- Support your MINI Lifestyle- Be a part of the voting and influence the judges for your MINI to win on Street Tuner Challenge. Strength comes in numbers. And as a unique community of drivers who are extremely passionate about experiencing life through carving your MINI on weekends, winning STC will be a group effort. With the power of the community behind us, THE SECRET will be at work creating abundance in horsepower, design and commitment. We are humbly ASKING for your support and BELIEVE that with that support we will RECEIVE all good things. And that leads us to…
- Support Safe Driving- As mentioned, we will support a to be named CHARITY with 10% of all proceeds and of course, celebrate our nation’s FIRST RESPONDERS. We can race all day, win all day, and shout from the hills all day, but none of that means anything if we can’t give back to the community that placed us here. MADD educates us all about the importance of “KEEPING RACING ON THE TRACK™” and what can happen if you don’t. And this gesture ensures that we are doing this for the right reasons. The ONLY way to do ANYTHING is to help others in the process. A portion of your support is a tax-deductible donation.
- You’ll Be a part of MINI History- The MINI PERSONAL EXPERIENCE: You’ll have your photo on a piece of MINI RACING HISTORY. After STC airs in October, the Fireballed Racing MINIUSA PURSUIT MINI anticipates traveling the world from SEMA to major Auto Shows, articles in EUROTUNER and many others. This MONSTER MINI will secure a place in the annals of MINI History and Heritage. And YOUR PHOTO will be on it and seen by millions!
- GIVE BACK- You’ll also be associated with something positive. A step in the right direction for the Automotive Lifestyle, embracing the sport of racing, securing that FIREBALLED! RACING’S mission will always be a Community Brand and therefore, YOUR BRAND. And we want you to know that this is YOUR CAR.
Here’s how!
GET ON BOARD AT www.stcmini.com or send a check to Fireballed! at 18900 Hawthorne Blvd Torrance, California 90405 (Write STCMINI on your Check!)
PLEASE READ!!
SCANNED PHOTO!! Please keep in mind that the photo will be 1” square. (So if it’s a shot of the whole family, everyone will have a tiny head! Best to do CLOSE UPS) The photo should be NO MORE THAN 1MB IN SIZE. Please email it to info@fireballed.com with your NAME.
THANKS FOR YOUR TREMENDOUS SUPPORT AND WE’LL SEE YOU ON SPEED!!
Disclaimers: Fireballed Racing has no control over the airing of Street Tuner Challenge. Information is compiled from public released sources. The MINI PURSUIT Street Tuner Challenge Car will be shown at major events throughout the USA, bearing the Support Ribbon(s) on the vehicle and Promotional banners. Please check with your accountant for Tax Deductible applications.